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Launch cross-platform campaigns, throttle wasted spend, and sync first-party audiences in natural language. One unified MCP server with a server-side safety gate and an audit log. How approvals work →
Stop writing custom throwaway scripts and manually clicking through ad consoles.
Add one config snippet to your environment. Authenticate channels via browser OAuth.
Watch the exact connection steps in Claude Desktop or Codex, then see a sped-up cross-channel report and campaign execution
{
"mcpServers": {
"synter-ads": {
"url": "https://mcp.synterai.com"
}
}
}Endpoint: https://mcp.synterai.com · Direct OAuth completed in browser.
Prefer a local process? Use @synterai/mcp-server@1.4.4 with your API key from /developer. Hosted remote above stays the primary path.
{
"mcpServers": {
"synter-ads": {
"command": "npx",
"args": ["-y", "@synterai/mcp-server@1.4.4"],
"env": {
"SYNTER_API_KEY": "syn_…"
}
}
}
}Staging twin: use the same package against your staging API key / hosted MCP when testing on staging.
Search, Paid Social, Programmatic, Retail Media, Audio, and AI placements with zero middleware.
Search, PMax, Display, YouTube, GAQL queries
Facebook & Instagram campaigns, ad sets, CAPI
Spark Ads, video library, audience sync, insights
Matched audiences, company targeting, sponsored content
Community & interest targeting, lookalike activation
Bing Search, LinkedIn profile targeting on search
Tailored audiences, follower targeting, thread boosts
Orders, line items, hashed audience activation
Cross-device targeting, CRM audience upload
Pin promotion, customer list sync, shopping tags
Ad squad optimization, custom audience upload, CAPI
Audio campaigns, voiceover ads, companion banners
Insertion orders, line-item targeting, async reporting
Display, native, CTV, audio, and DOOH campaigns
Sponsored Brands, Products, and Display reporting
AI search visibility & sponsor placement analytics
Click any prompt to copy it directly into Claude or Cursor.
“Audit Google search terms for the last 14 days and flag non-converting queries with >$50 spend as negative keywords.”
“Compare CPA and spend velocity across Meta, TikTok, and Reddit over the last 30 days.”
“Sync my top 1,000 paying customer emails to a Meta Custom Audience and create a 1% Lookalike.”
“Pause all LinkedIn ad creatives where frequency is above 4.5 and CTR has dropped below 0.45%.”
“Create a Reddit Ads campaign targeting r/ClaudeAI, r/LocalLLaMA, and r/OpenAI with $50/day budget.”
“Check budget pacing across all 27 accounts and alert me on any channel deviating by >15%.”
Read-only reporting, campaign listing, daily spend, budget pacing, and GAQL diagnostics are 100% free ($0 / month, $0.00 in usage charges) across all 43 advertising platforms. Upgrade to Solo ($20 / month) or Scale ($500 / month) when your agent is ready to run live campaign writes: MCP calls bill at the 1x base rate ($5.00 / campaign) while Synter Angstrom / Synter App (MCP + LLM) bills at 5x ($25.00 / campaign).
Unlimited own-account reads (`list_campaigns`, `get_performance`, `get_daily_spend`, `optimize_budget`, `diagnose_tracking`, `run_gaql_query`) across all 43 advertising platforms. Zero connector fees, 0% ad spend markup.
$20.00 claimable monthly credits + $100.00 in usage value with MCP100
$500.00 claimable monthly credits for agencies & teams
Understand how Claude Skills and MCP connectors divide cognitive reasoning from live ad platform execution across Google Ads, Meta Ads, and 43 advertising platforms.
Cognitive context & reasoning playbooks
A Claude Skill lives entirely in the LLM context. It defines domain heuristics, marketing playbooks, ROAS calculation rubrics, and Standard Operating Procedures (SOPs). A Skill cannot store OAuth tokens, call external APIs, or execute mutations on ad networks by itself.
Authenticated Direct API execution & governance
Synter MCP is the secure execution bridge connecting Claude to 43 advertising platforms over JSON-RPC. It holds encrypted OAuth credentials, executes normalized read and write operations, and enforces server-side Agent Shield safety boundaries with mandatory readbacks.
| Functional Dimension | Claude Skill Alone | Claude + Synter MCP Connector |
|---|---|---|
| Execution Mechanism | Generates text advice & proposed code snippets | Direct API execution via JSON-RPC across 43 advertising platforms |
| Account Authentication | None (Cannot custody platform OAuth tokens) | Native OAuth 2.1 with AES-256 KMS credential custody |
| Google & Meta API Support | Theoretical schemas; no network reach | Live Google Ads API (Search, PMax) & Meta Ads Graph API |
| Read Diagnostics Cost | Prompt tokens only | Read-only reports cost $0.00 in Synter usage. |
| Blast Radius Protection | Relies solely on model compliance | 9-layer Agent Shield: spend caps, 2x ceiling, pause on create |
| Pre-Flight & Verification | Unverified hallucination risk | dry_run preview mode + mandatory live API readback |
Claude calls get_performance and get_daily_spend for zero-cost performance trends.
Claude inspects velocity limits via inspect_agent_shield to verify proposed changes fit within policy.
Claude runs update_campaign_budget with dry_run: true to simulate budget calculations and micros formatting.
Live changes execute with server-side approval holds on scaling, followed by live state confirmation via list_campaigns.
Claude Skills provide the strategic reasoning layer—evaluating creative CTR, analyzing cross-network attribution, and identifying high-CPA fatigue. The Synter MCP connector provides the execution layer—securely holding OAuth credentials for Google, Meta, and 14 other networks, dispatching compliant API payloads, and confirming state changes.
A Claude Skill is prompt-based markdown containing rules and domain knowledge. It cannot directly connect to Google Ads or Meta Ads APIs. An MCP server is a standardized JSON-RPC server that exposes typed tools. By combining both, Claude gains authentic operational capability without exposing raw platform credentials to LLM prompt injection.
Synter enforces server-side Agent Shield controls: new campaigns are always created in a PAUSED state, daily spend increases are capped, and changes above workspace thresholds are held in pending_review status for human authorization. Directional budget decreases and diagnostic reads remain immediate and unrestricted.